Dan Morris : Copywriter
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FUNiture from IKEA

 

FUNITURE

Shopping with young children can be a challenge. And more and more, parents are handing off their smartphones to keep kids entertained while parents do boring things like browsing for textiles (so boring). So my partner and I decided to make a branded AR experience that kids can enjoy- and be distracted by- during their trip to IKEA. 

 
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