Dan Morris : Copywriter
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Power to the Party

 

POWER TO THE PARTY

Desperados Tequilla Beer was looking to build an experiential music event that would allow partygoers to find creative new ways to party. After my partner and I discovered that there are pressure sensitive water turbines that can create enough electricity to power a room when they are stepped on, we knew what we had to do: A party that gets more lit (literally), the more you dance.